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Past Articles
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"HOLD
THAT BALLOT UP TO THE LIGHT"
Election
Brouhaha Has Risk management Lesson
Before the fact
/ After the fact. Only a one word difference, but a difference that
could start wars.
Was the US Supreme
Court really talking about poker when they debated
the course of the election? Perhaps they were actually discussing
insurance!
A single basic
principle is at the core of all three: you can't change the rules
in the middle of the game.
Before an election
you can easily get both sides to agree on recount procedures; after
the voting nothing could be harder, and for good reason:. after
ballots have been cast, the results can be manipulated by a changing
of the rules. A dealer in a poker game can set the parameters before
the cards are dealt. It doesn't much matter what they are. Rule
changes after the deal are - in the words of Jesse James-"inappropriate."
Insurance is
like elections and poker, but in the extreme.
Your company's
fate can depend on whether you acted prudently vis-a-vis your insurer
before the fact; after the fact (i.e. the loss) your hands will
be tied.
The only way
to get the insurance coverage you need is to negotiate for it (standard
forms will not do the job). Before a loss this is feasible. The
coverage you ask for will be priced at a certain level, and after
give and take there will be an agreement. The insurer deals in large
numbers. There will be losses, but the underwriter doesn't know
from where specifically. Thus your risk is as good as any other.
The terms you
negotiate will be documented via the insurance policy. The policy
will (inevitably) be issued with errors, and (before loss) these
errors can be corrected. Written documentation is paramount in insurance.
THE SCREW TURNS
When you have
an insurance loss the atmospherics will change. This is now "after
the fact." It's as though the election has been held or the
cards have been dealt. Negotiations with the insurer were doable;
now they're impossible. The parties are nervously eyeing each other
across the card table. Ballots are now being held up to the light.
The language
of the insurance policy, accurate or not in representing the agreement,
will now be memorialized. Contract law generally allows only "outward
expressions" of intent into evidence. The parol evidence rule
normally excludes all other evidence (oral agreements or side letters,
etc.) which are offered to contradict the terms of the written agreement.
Now the policy's exclusions are like ballots every one "must
be counted." Phrases, words and punctuation marks are examined
like chads. Everyone's hands must stay on top of the poker table.
It's too late to say "what I meant was...
" The point
is the event has happened and the rules are set. An insurer will
fight harder on this score than anyone else you deal with. Why?
Mathematics:
Generally speaking
an "average" premium for insurance can be around 1/10 of
1% of the insurer's maximum possible payout, i.e. the policy limit.
This applies to both property and liability insurance. This means
that the insurer could suffer a loss equal to 1000 times what you
would have paid for the insurance. This negative leverage makes the
insurer more passionate about the "sanctity of the contract."
Do you
have any chance after loss of discussing true intent vs.policy terms?
Yes. If the loss is small enough or you litigate long enough.
LESSONS FROM
CHADVILLE
Do everything
you need to do before the fact:
a.. Understand your needs and negotiate for them
b.. Document your negotiations
c.. Read your policy and have it amended to conform to the actual
agreement
d.. Hire professional risk management help to do these things for
you
Write the rules
in advance, or try to change them later. Which position would you
rather be in?
Those in Florida
may take a chance. For all others I recommend prospective action.
Contact us
for help in risk management strategy and implementation.
Licata Kelleher
is a risk management consulting firm. The firm does not sell insurance,
but does counsel clients on the effectiveness of insurance, on reducing
the cost of insurance and on the risk management process.
The above is
intended to be general information, and should not be construed
as specific recommendations.
Other Articles:
INSURANCE
BROKER SUED BY NEW YORK ATTORNEY GENERAL
Fall 2004
UNDERSTANDING
THE DYNAMICS OF THE INSURANCE MARKET-
Summer 2004
WORLD
TRADE CASE UNVEILS INNER WORKINGS OF INSURANCE BROKER-Winter
2004
A
RISK MANAGEMENT APPROACH CFOs (AND THEIR ACCOUNTANTS) CAN LOVE-Fall
2003
PRESERVING
COVERAGE FOR INNOCENT INSUREDS-Summer 2003
LEAVING
TERRORISM COVERAGE ON THE TABLE
-Spring
2003
COMPUTER
SECURITY IS NOT A BLACK HOLE -Winter
2003
"LET'S
BE CAREFUL OUT THERE" -Fall
2002
WHAT
WARREN BUFFET KNOWS ABOUT
INSURANCE COMPANY FINANCIALS-Spring/Summer 2002
OPPORTUNITIES
ABOUND IN DEVELOPMENT
OF CONTAMINATED PROPERTIES -Spring 2002
"YOU
CAN'T PAY US THIS MONTH?
WHAT DO YOU MEAN 'NEW DEVELOPMENTS?" Winter 2001
WORLD
TRADE TERRORISM --
REPERCUSSIONS FOR INSURANCE MARKET-Fall 2001
ENERGY
AVAILABILITY: CURRENT REALITY OR FOND MEMORY?
-Summer 2001
"HOLD
THAT BALLOT UP TO THE LIGHT"
-Spring 2001
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